Vevo announced an agreement with EMI yesterday, which means that Vevo will now feature content from Universal Music Group, Sony Music Entertainment and EMI Music. As part of the EMI agreement, music fans will be able to view video content from artists on EMI’s labels including Astralwerks, Blue Note, Capitol and Virgin, as well as the independent artists and labels represented by EMI Label Services and EMI’s Caroline Distribution unit. Across the Vevo network, users will now enjoy the largest selection of premium music content featuring the broadest array of chart-topping artists found anywhere on the Web. Don’t forget that tonight (December 8 at 11.59pm) Vevo will go live! A few days ago Vevo also published their official blog at blog.vevo.com.
Posts Tagged ‘partnership’
Vevo announces Agreement with EMI
Tuesday, December 8th, 2009Vevo Teams up with AT&T
Tuesday, October 27th, 2009Vevo announced today that they have created a unique branding and marketing partnership with AT&T to support VEVO across a variety of connected platforms. The announcement was made today by Rio Caraeff, president and CEO of VEVO, and Chris Schembri, vice president of media services for AT&T. AT&T’s decision to join Vevo at such an early stage is another milestone on the path to the launch of VEVO.com and VEVO at YouTube in December.You can read the full press release here.
Vevo Launch Date and Partner News
Tuesday, September 8th, 2009There hasn’t been a lot of Vevo news lately, but the latest news we have is that Vevo will be launched in December 2009, which means the site is still about 4 months ahead. We don’t know yet when the beta will be launched, we hope it will be sooner. We have also heard that Vevo is now talking to CBS Corp and NBC to license and develop special shows for the Vevo site. Vevo already has a content and equity partnership deal with Sony Music Entertainment and Vevo now also is about to close deals with Warner Music Group and EMI Group. A deal with Warner will probably be delayed because of an ongoing dispute with YouTube over financial terms. All the partners intend for Vevo to move beyond just being a website for music videos and artist interviews. They also hope to develop music-related content with programing partners like CBS, NBC, ABC and Fox.